Thinking
Ideas worth working through.
Ideas, signals and frameworks on enterprise technology, commercial strategy and execution.
8 pieces
Why AI Gateways Are Becoming an Enterprise Control Point
The signal to watch is where enterprises choose to place control over AI access, information and cost.
Read onEnterprise AI Adoption Is Less a Model Problem Than a Governance Problem
A proposition to examine: model capability creates possibilities; ownership, permissions and review determine which possibilities an organisation can use.
Read onThe relationship continues beyond the signature.
Renewals and growth depend on the continuity between what was promised and what is experienced.
Read onHow to Evaluate an AI Security Gateway: Five Questions That Matter
A working framework for connecting technical evaluation to business risk, ownership and an explicit decision.
Read onBefore the solution, clarify the decision.
A useful technology brief begins with the business choice it needs to support.
Read onGood execution begins at the handover.
Scope, ownership and standards need to travel with the work.
Read onWhat Enterprise Buyers Actually Mean When They Ask for a POC
A field-note outline: distinguish a request to test the technology from a request to build confidence in a decision.
Read onHorizons / 12–36 months
What might matter next.
A watchlist to return to. Themes reviewed periodically as the evidence develops, rather than with every news cycle.
Five Enterprise Technology Shifts I’m Watching Over the Next 24 Months
A longer view of AI, governance, software economics and the way organisations buy and work.
Read onAI as infrastructure
What changes when AI becomes a shared operating capability rather than a standalone tool?
The convergence of cybersecurity and AI governance
Where should responsibility sit when data access, model behaviour and security intersect?
The changing economics of enterprise software
How might usage, automation and outcome-based pricing reshape the buying decision?
Agentic workflows inside large organisations
Which decisions can be delegated, and where must people retain control?
How AI changes complex B2B sales
As information becomes easier to obtain, where will commercial judgement add value?